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Sarah Wambold

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Tag: research

Posted on Nov 2013Mar 2015

Visitor Motivation Survey for mcachicago.org

MCA_VisitorMotivationSurvey

Visitor Motivation Survey for mcachicago.org

The Visitor Motivation Survey of the MCA website was conducted to give the organization insight into how the site was being used. The intent was to be able to identify which kinds of users were accessing the site in an effort to analyze current and inform future online offerings.

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